$10M+ Portfolio.Zero VC. Zero Exits.
I built differently. Now I share what I learned.
Who is George?
I immigrated to Canada at 18. Built my first business at 19. Lost $300K trying to be clever with investing. Now I share everything I learn about building wealth without selling your soul, your time, or your equity.
6+ years in fintech. $10M+ in businesses built. Zero VC. Zero exits. Forever hold. Forever learn. Forever share.
How Can I Help?
Jump straight to what you need, or let me guide you.
What brings you here today?
What I Believe
These aren't theories. They're how I've built for 6+ years.
Build to Own, Not to Exit
30+ year thinking. Build like Berkshire, not like a lottery ticket.
Proof: Still own every business after 5+ years. Zero exits. Zero regrets.
Sovereignty Over Scale
Control > size. Freedom > revenue. Most founders scale themselves into a prison.
Proof: 5 people. 80%+ margins. No investors. No board. No boss.
Business First, Outcome Second
Build so strong that countries compete for you. Mobility is a side effect.
Proof: Qualified for Canada SUV, US O-1A. Chose Toronto anyway. Optionality beats desperation.
Only Charge for What AI Can't Eat
Identity, relationships, stakes, accountability. Everything else I give away free.
Proof: Tools are free. I only charge for judgment. 60-70% rejection rate.
Featured Series
Research-backed deep dives. Free to read.
The AI Displacement Series
What's actually happening. What it means for you. A practical framework for positioning yourself.
“If a business major with no coding experience can ship a production app, what's protecting the engineers who spent four years learning this?”
— Chapter 1
George Pu
February 2026
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Take the QuizI Publish My Actual Investment Portfolio
Real numbers. Real returns. Even when I lose. Because showing losses builds more trust than showing wins.
See My PortfolioEssential Reading
The essays that explain how I think. If you read nothing else, read these.
Founder Reality Is Free. Forever.
No paywalls. No courses. No upsells. Nothing. Everything I publish on Founder Reality — every essay, every video, every podcast episode — is free and will stay free. I'm making this commitment publicly so I can't walk it back. Here's why. The Internet Broke Trust Over the past decade, the playbook for building an audience became obvious: give away free content, build an email list, sell a course. Every creator figured it out. And because every creator figured it out, every audience figured
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Hiring for Who They Are, Not What They Do
In an AI world, you don't hire for roles. You hire for people. The old model is dead: Define role → list requirements → find matching person → slot them in for years. The new model: Find interesting person → understand who they are → figure out their role based on what's needed. Here's why this shift matters, and how to hire for the person you'll actually work with. The Old Model Is Dead The traditional hiring process: 1. Define a role ("front-end developer") 2. List specific requiremen
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The Two Levels of AI Users (And the Himalayan Gap)
The gap between knowledgeable AI users and blind prompters starts small but becomes Himalayan. Day 1: Both get working prototypes. Difference maybe 10%. Day 100: One has shipped 100 bad decisions, the other has guided 100 good ones. Difference maybe 1000%. This isn't about coding ability. It's about the difference between using AI as a tool versus being used by AI as a tool. Here's why domain knowledge still matters—and how the gap compounds faster than anyone realizes. The Two Levels Illu
Read essayIf You Take Away Anything,
Take Away This
Business First. Everything Else Second.
Build so strong that visas, funding, and freedom become side effects.
Own Everything. Exit Nothing.
30+ year thinking. No VC. No exits. Just compounding forever.
Only Charge for What AI Can't Do.
Identity, judgment, stakes, accountability. Everything else is free.
These aren't theories. They're how I built $10M+ in 6 years.
Free Tools & Apps
Calculators, assessments, and apps I built for founders. All free. No email required.
The Newsletter
Real numbers. Expensive lessons. No startup performance.
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