$10M+ Portfolio.Zero VC. Zero Exits.
I built differently. Now I share what I learned.
Who is George?
I immigrated to Canada at 18. Built my first business at 19. Lost $300K trying to be clever with investing. Now I share everything I learn about building wealth without selling your soul, your time, or your equity.
6+ years in fintech. $10M+ portfolio. Zero VC. Zero exits. Forever hold. Forever learn. Forever share.
How Can I Help?
Jump straight to what you need, or let me guide you to the right place.
What brings you here today?
What I Believe
These aren't theories. They're how I've built for 6+ years.
Build to Own, Not to Exit
30+ year thinking. Build like Berkshire, not like a lottery ticket.
Proof: Still own every business after 5+ years. Zero exits. Zero regrets.
Sovereignty Over Scale
Control > size. Freedom > revenue. Most founders scale themselves into a prison.
Proof: 5 people. 80%+ margins. No investors. No board. No boss.
Business First, Outcome Second
Build so strong that countries compete for you. Mobility is a side effect.
Proof: Qualified for Canada SUV, US O-1A. Chose Toronto anyway. Optionality beats desperation.
Only Charge for What AI Can't Eat
Identity, relationships, stakes, accountability. Everything else I give away free.
Proof: Tools are free. I only charge for judgment. 60-70% rejection rate.
Free Tools
14 calculators and assessments. All free, no email required.
What do you need help with?
Not Sure Where to Put Your Money?
Take a 2-minute quiz. Get personalized recommendations for savings, investing, and banking.
Take the QuizI Publish My Actual Investment Portfolio
Real numbers. Real returns. Even when I lose. Because showing losses builds more trust than showing wins.
See My PortfolioEssential Reading
The essays that explain how I think. If you read nothing else, read these.
AI Is a Search Engine, Not a Brainstorm Generator
AI synthesizes existing information brilliantly. It does not generate original or transformative thinking. This distinction matters more than you think. Most founders are using AI wrong because they fundamentally misunderstand what it actually does. The Software Engineering Parallel Look at what AI actually did for software engineering: What AI made better: * Made existing patterns faster to implement * Reduced boilerplate code dramatically * Caught bugs earlier in development cycle *
Read essay
You're Being Run (And You Don't Even Know It)
Using AI for execution is leverage. Using AI for decisions is surrendering control. Most founders think they're getting smarter by consulting AI on every business decision. Actually, they're outsourcing their stress without improving their judgment. And slowly, imperceptibly, they're letting AI run their business instead of the other way around. Here's how to tell if you're being run—and how to take back control. The Execution vs Decision Trap AI excels at execution. It's dangerous for dec
Read essay
Brex Just Sold for $5.15 Billion. Here's What That Actually Means
Nobody's talking about the other number. $12.3 billion. That's what Brex was worth in January 2022. Four years ago.
Read essayIf You Take Away Anything,
Take Away This
Business First. Everything Else Second.
Build so strong that visas, funding, and freedom become side effects.
Own Everything. Exit Nothing.
30+ year thinking. No VC. No exits. Just compounding forever.
Only Charge for What AI Can't Do.
Identity, judgment, stakes, accountability. Everything else is free.
These aren't theories. They're how I built $10M+ in 6 years.
Apps I Built for Founders
Full products I use daily. No hidden fees. No investor pressure.
The Newsletter
Real numbers. Expensive lessons. No startup performance.
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